Avid Welcomes Media Tech Veteran Kathy-Anne McManus to Helm Global Customer Solutions and Services

Burlington, MA, 2/5/2019

McManus brings expertise to innovate service delivery to media creators, teams and enterprises

Avid® (Nasdaq: AVID), the leading technology provider that powers the media and entertainment industry, has appointed highly-accomplished media technology services expert Kathy-Anne “KAM” McManus as Senior Vice President of Global Customer Solutions and Services. With more than 30 years of experience in providing services, support and education to creative individuals, teams and large media enterprises, KAM returns to the Company to establish a service strategy to further optimize customers’ and users’ experience and success with Avid tools and solutions.

McManus’s previous roles with Avid included VP of Worldwide Professional Services and Director of Services for Asia Pacific. Prior to rejoining Avid in January 2019, KAM held senior leadership roles in the services and support organizations of several media technology providers including Adobe, Amdocs and Ericsson and telecommunications operator Telstra. She entered the media industry as an editor and producer for major Australian broadcast television networks Seven and Nine.

“We’re fortunate that our search for the best available talent in media technology services has resulted in KAM’s return to Avid,” said Jeff Rosica, Avid CEO & President. “She’s done a lot of work in our customers’ community and knows how to navigate our landscape, so I anticipate we’ll make rapid progress in evolving our offerings.”

“Avid customers and users count on us to help them deliver their best work so they can delight their audiences everywhere. In turn, it’s our responsibility to deliver a service experience that delights our customers,” said Kathy-Anne McManus, Avid. “I’m excited to get to work with the team on a strategy that will further elevate customer success with our tools and solutions today, and position them for their future through advanced approaches, such as SaaS, for more effective service delivery.”

Learn more about Avid’s extensive support and services offerings at www.avid.com/learn-and-support#Support-Offerings.

About Avid

Avid delivers the most open and efficient media platform, connecting content creation with collaboration, asset protection, distribution, and consumption. Avid’s preeminent customer community uses Avid’s comprehensive tools and workflow solutions to create, distribute and monetize the most watched, loved and listened to media in the world—from prestigious and award-winning feature films to popular television shows, news programs and televised sporting events, and celebrated music recordings and live concerts. With the most flexible deployment and pricing options, Avid’s industry-leading solutions include Media Composer®, Pro Tools®, Avid NEXIS®, MediaCentral®, iNEWS®, AirSpeed®, Sibelius®, Avid VENUE™, FastServe®, Maestro™, and PlayMaker™. For more information about Avid solutions and services, visit www.avid.com, connect with Avid on FacebookInstagram, Twitter, YouTubeLinkedIn, or subscribe to Avid Blogs.

© 2019 Avid Technology, Inc. All rights reserved. Avid, the Avid logo, Avid NEXIS, FastServe, AirSpeed, iNEWS, Maestro, MediaCentral, Media Composer, PlayMaker, Pro Tools, Avid VENUE, and Sibelius are trademarks or registered trademarks of Avid Technology, Inc. or its subsidiaries in the United States and/or other countries. All other trademarks are the property of their respective owners. Product features, specifications, system requirements and availability are subject to change without notice.

PR Contact

Jim Sheehan
jim.sheehan@avid.com

Red Lorry Yellow Lorry (Avid’s PR agency)
Alex Humphries-French—UK
Tanya Roberts—USA
avid@rlyl.com

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