Produce stories from anywhere

MediaCentral | Newsroom Management enables teams to go to where the action is, gather information, and produce content both in the studio and out in the field. Create, view, edit, review, and approve stories and rundowns from anywhere on a mobile device or laptop using the MediaCentral | Cloud UX web client or iOS or Android app. You can even review video managed through MediaCentral | Production Management that’s related to your Newsroom Management stories.

Simplify news and viewpoint gathering

MediaCentral | Newsroom Management makes it easy to round up and incorporate content from a variety of sources to enhance stories and present different viewpoints. Add the MediaCentral | Research app (coming soon) to monitor and prioritize incoming feeds from multiple social media channels. You can also integrate content from x.news and other news aggregators and information sources through partner integrations, enabling you to filter out the noise and get to the real story of what’s trending.

Turn around content lightning fast

Add Avid FastServe to your Newsroom Management workflow and you gain a whole new level of speed, efficiency, and creativity. These servers make media instantly available and accessible to production teams, regardless of their location, enabling content to be logged live as it happens and facilitate playout in near real time—at 4K resolutions and beyond. Breaking news workflows have never been this fast.

Consolidate news sources and feeds

MediaCentral | Newsroom Management enables you to consolidate the ingest of newswires and other sources—including serial feeds, telnet, email, or by monitoring directories—directly in Newsroom Management. It supports all standard wire formats, including ANPA, IPTC, and NewsML. You can also perform forward searches across multiple systems.

Work with integrated tools

MediaCentral | Newsroom Management comes with the tools you need to control every aspect of story creation, management, and distribution. But it also enables you to integrate apps, modules, and services to expand your capabilities further. From dialog search, story planning, research, and basic editing, to news graphics, rundown management, playout control, and multiplatform distribution, extending yet streamlining your news workflow has never been easier.

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Collaborate anywhere

Share content and collaborate on stories from anywhere by searching for, viewing, and editing content on up to 50 MediaCentral | Newsroom Management systems within a station group or network. You can also facilitate news team communication with the MediaCentral | Message app (coming soon), which enables teams to even hyperlink to content within your MediaCentral ecosystem for fast and easy access.

Repurpose assets for different platforms

No need to copy assets to present different angles or localized versions of a story. MediaCentral | Newsroom Management enables you to leverage, share, and repurpose text, video, still images and news stories for delivery to social media channels, websites, and mobile devices. Simply use the MediaCentral | Publish app and the MediaCentral | Distribute multiplatform distribution service to make the most of your assets and minimize redundant content acquisition.

Work with maximum availability

MediaCentral | Newsroom Management provides the system robustness you need for round-the-clock operation. Even if a server becomes unavailable, the system delivers uninterrupted operation, as all system data is mirrored between multiple servers for the highest level of reliability. And because all interaction can be performed through a single graphical web interface, it simplifies systems administration at the server level, supporting a thin client architecture.

Tailor the interface for your needs

Journalist. Producer. Logger. Editor. Writer. Social Media Manager. No matter what role you play in the newsroom, the MediaCentral | Newsroom Management interface can be customized to provide only the tools and functions you need. You can also tailor some aspects to your preferences, including the toolbars, templates, workspaces, and macros, whether you're using the MediaCentral | Cloud UX web interface or mobile app to interact.

Broadcast up-to-the-minute graphics

Quickly create real-time graphics directly from content in your news stories. Add the MediaCentral | Maestro News app to your system and you can drag and drop clips and images directly into Maestro | News (formerly Maestro) templates.

Design your own unique solution

Every newsroom's needs and budget are different. That’s why MediaCentral | Newsroom Management can be fully customized and expanded—from a small system for regional news, to an enterprise-level solution for global broadcasters—through a variety of modules, apps, services, panels, and connectors. Our Professional Services team can help design a system that integrates with your existing infrastructure, streamlining your operation, so you can extend your coverage everywhere.

Easily scale a system for your needs

When big stories demand more contributors, MediaCentral | Newsroom Management makes it easy to add more personnel without having to completely reconfigure the system. Likewise, you can add system options to expand your capabilities further, such as MediaCentral | Asset Management for archiving, MediaCentral | Rundown to create rundowns, and Avid FastServe to produce sports highlights and replays—without workflow disruption or downtime.

Integrate your entire newsroom

MediaCentral | Newsroom Management seamlessly integrates with a wide array of third-party systems through our Connectivity Toolkit Media Suite APIs, offering greater interoperability and freedom of choice. Any system or device linked to your news production workflow—from video servers and editing workstations, to on-air graphics systems, teleprompters, and archive servers—can be connected to MediaCentral | Newsroom Management.

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Integrate with MOS and ActiveX devices

MediaCentral | Newsroom Management fully supports the MOS (Media Object Server) protocol, which is widely used across broadcast journalism, enabling communication between newsroom systems and controlled broadcast devices such as media servers. It also supports ActiveX controls, providing tight integration with such connected systems.

View our MOS partners *

* Please note that our partner integrations are subject to change without notice.